Google Flow Gains Custom AI Tools Built With Natural Language
Google's Envisioning Studio built fashion workflow tools in Google Flow requiring no coding.
AI-generated editorial illustration.
Google's Envisioning Studio, with Google Labs support, partnered with designers Jane Wade and Sergio Hudson to develop two custom tools inside Google Flow ahead of New York Fashion Week. The Styling Suite let Wade virtually arrange garments, hair, and accessories on digital models before producing physical samples. Runway Visualization allowed Hudson to simulate lighting and prop changes within a fixed budget, reducing costly back-and-forth with production crews. Google says users can now build their own custom workflow tools in Google Flow using natural language descriptions, with no coding required. Generative AI features are described as experimental.
Source: Google News. Original announcement: September 18, 2026.